As you’re hopefully all aware, this summer we delivered the Great British Tennis Weekend (GBTW) across the UK. We saw over 7,500 people take to the courts and enjoy some free taster sessions at 39 parks sites.
Next year we’re expanding to all places to play across the UK, and we are focussing our promotional activity on the following dates:
- 17th – 18th May
- 21st – 22nd June
- 28th – 29th June
- 19th – 20th July
Benefits
By taking part your venue will benefit from the following:
- Your event will be advertised as part of a national marketing campaign
- Free access to promote you event and take bookings on a new website
- Free access to all the potential customer data collected through the booking system
- Free access to running an open day guidance including marketing, PR, on and off court activity and retaining customers
- Access to professionally designed marketing materials you can customise
- Access to equipment and giveaway deals Competitions for the most successful open days
How does it work?
Clubs
LTA
- We will run a FREE forum for clubs to learn how to run your weekend (For Berkshire - 12th March 2014 – Book here) and answer any questions face to face
- We will launch a national campaign to promote the open day weekends to the general public via national media, website and social media channels
- We will work with County Sport Partnerships and Local Authorities to gain their support to assist with promoting activities locally
Clubs
- Using mytennistoolkit.com can produce professional looking fliers to promote their events and direct the public to sign up on the LTA site
- Should promote activities at local schools, businesses and venues close to their club
The Public
- The public can go to LTA website and book onto a local event near where they live.
Clubs
- Run a great event and hook them into your programme with follow on offers
This is a really exciting chance for us to get loads of new people playing in 2014. We hope you will be a part of it. Please sign up here now!
Any questions please let me know